No Turning Back:
A Revolution in the Meetings Industry

A four part educational series that will clearly explain the four key elements of strategic value for meetings and events: Portfolio Management, Meeting Design, Measurement, and Advanced Logistics. Recent economic challenges have created the opportunity for a tipping point in the industry, and meeting professionals must be prepared to improve both the efficiency and effectiveness of their investment in meetings and events.


 
Monday, July 13 | 1:45 - 5:30 pm MST

World Education Congress, Salt Lake 

Presenting the "Case for Meetings" to Your Executives:  An Interactive Design Session with Mary Boone, Jack Phillips, and Susan Radojevic 

This session will bring together three of the top subject matter experts on the strategic value of meetings: Susan Radojevic president of The Peregrine Agency (Portfolio Management), Mary Boone, president of Boone Associates (Meeting Design) and Jack Phillips Chairman of the ROI Institute (Measurement).

During the session, you will craft a concise, compelling description of strategic value for your key decision makers. A highly interactive, well-designed learning environment will assist you in developing information you can use immediately.

As a pre-requisite for attending, we recommend to either read The Case for Meetings briefing paper or listen to The Case for Meetings webinar playback

By attending this session you will be able to: 

  • Describe all four elements of strategic value and how they relate to each other
  • Identify the types of measures of success
  • Learn from your peers as well as the subject matter experts

Presenters:

  Mary Boone

 Jack Phillips

Susan Radojevic 

Mary Boone
President
Boone Asociates

Jack Phillips
President
The ROI Institute

Susan Radojevic
President
The Peregrine Agency

Read Bio

Read Bio

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Wednesday, August 26 | 12:00 pm EDT

MPI WebinarFor WEC session attendees only:

Follow-up Webinar - The Case for Meetings and Events: Four Elements of Strategic Value

This web-conference will be held approximately 6 weeks following the WEC workshop. This web conference would afford participants an opportunity to debrief and share peer-to-peer learning regarding their efforts to bring this message of strategic value to stakeholders.

Presenters: Mary Boone, President, Boone Associates; Jack Phillips, President, The ROI Institute; Susan Radojevic, President, The Peregrine Agency

The Case for Meetings and Events: Four Elements of Strategic Value

PDF images

Download the Briefing Paper

MPI Webinar 

Listen to the Webinar playback

 

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