In 2009 and 2010 MPI Brazil and Meeting Professionals International headquarters have successfully partnered with industry organizations in Brazil to host the Strategic Meetings and Events Conference – Latin America, attracting a combined 800 attendees. The extensive growth of the business meeting and event industry in Brazil and Latin America has lead to the evolution of Latin America Meetings & Events Conference
(LAMEC) into one specifically focused on the expanding professional and business development needs of meeting and event industry in the region.
Now entering its second year, LAMEC has become THE strategically important event for the meetings and events industry in Latin America attracting over 400 attendees in the last edition. In a survey conducted after the 2011 LAMEC over 80 percent of attendees said that “the interaction with other professionals during LAMEC was relevant for their business” and affirmed that “LAMEC provided a better vision on the events sector”.
This year LAMEC will present a variety of tools and trends for the meetings and Events Industry. Regional Events in Brazil, CSR, New AV technologies, Gamification for events, are just a few topics to be named that will be presented on August 17th in Sao Paulo.
LAMEC is planned and organized locally in Sao Paulo under the leadership of the MPI Brazil Chapter
using Imaginadora, one of Brazil’s top marketing and intelligence events companies. MPI headquarters provides powerful professional development and educational elements ensuring the educational experience surpasses global standards.
More information about LAMEC is available online at mpilamec.com
or call +55 11 3217-7817
for more details.