Two-Day ROI Competency Building Workshop
Friday, July 10
8:30 a.m. - 5:00 p.m./08.30 - 17.00
Saturday, July 11
8:00 a.m. - 5:00 p.m./08.00 - 17.00
Join us for a two-day workshop that emphasizes the ROI MethodologyTM developed by industry leader Jack Phillips. Learn to apply the ROI Methodology Model, including developing application impact objectives, collecting various types of hard and soft data, isolating the effects of the meeting, converting data to monetary values, tabulating appropriate costs and calculating the ROI. Quickly see the advantage of the process as six types of data are collected and analyzed. These data represent both qualitative and quantitative data, developed from a variety of sources.
In 1995, the MPI Foundation, together with MPI launched the first ROI program for the meeting industry, designed and produced by Fusion Productions. Since that time, research has continued to indicate that return on investment (ROI) is THE single most important tool for the meeting profession. And in today’s business environment, with more and more meeting professionals working with procurement departments¬, the emphasis on ROI has never been more important.
Measuring and reporting the impact of meetings is key to positioning yourself and the meetings profession as a valued, strategic business function - establishing confidence, credibility and respect among senior executives and key meeting stakeholders.
ROI WORKSHOP REGISTRATION RATES
| | Advanced Registration | Onsite Registration |
| MPI Member | US$595 | US$695
|
| Non-MPI member | US$795 | US$895 |
Available through the MPI bookstore:
Proving the Value of Meetings & Events. How & Why to Measure ROI
Return on Investment in Meetings & Events
Please note: Whether you are attending the two-day ROI Workshop or attending the World Education Congress, online registration is available at mpiweb.org.
MPI ROI Founding Sponsors: