Proving the Value of Meetings and Events:  Two Day - ROI Competency Building Workshop - Additional Fee and Registration Required

Friday, July 27, 2012 / 9:00 AM - 5:00 PM and Saturday, July 28, 2012 / 9:00 AM - 5:00 PM
This session earns attendees 14 contact hours

Develop application impact objectives, collect hard and soft data, isolate the effects of a meeting, convert data to monetary values, tabulate appropriate costs and calculate ROI. See the advantage of the ROI Methodology Model and process six types of qualitative and quantitative data in this two-day workshop. Research has continued to indicate that ROI is THE single most important tool for the meeting profession. And in today’s business environment, with more and more meeting professionals working with procurement departments, the emphasis on ROI has never been more important. Measuring and reporting the impact of meetings is key to positioning yourself and the meetings profession as a valued, strategic business function—establishing confidence, credibility and respect among senior executives and key meeting stakeholders. The registration fee for participants is US$595 for MPI members and US$795 for non-members. The onsite registration fee is US$695 for MPI members and US$895 for non-members.

*Two Day ROI Workshop is an additional fee. To sign up, access the online Attendee Resource Center and sign in to edit your product information.