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August 2010 Features

Sound Potential

The sense of hearing, known as audition, is a crucial aspect to consider when planning an event.
by Sean Kirkpatrick

Strategic Shift

Have content, will deliver. MPI changes its business to boost your career.
by Michael Pinchera

The S Word

With a greater need for strategy and accountability amidst the global financial crisis, SMM is the essential ingredient to successful events.
by Dalia Fahmy

Meet Country

A student at Central Michigan and the president of the school’s MPI club, was interested in gaining industry experience for some time when a friend announced plans to intern for the Country Music Association.
by Jessie States

Sustainable Sustainability

The Sustainable Event Measurement Tool pilots planners and suppliers through the green event process presenting a system that tracks ongoing improvements over time and reduces overall environmental footprints.
by Jessie States

Enduring Motivation

Author Daniel H. Pink shows how a rewards-and-punishments, carrots-and-sticks school of motivation—if you do this, then you get that—is not the definitive solution people think it is, and that there’s more to work-life balance than management and compliance.
by Jenna Schnuer

Know Thy Competition

New business owners who don’t differentiate themselves from the competition jeopardize their success.
by Jessie States

Sign and Trade

For the cash-strapped or start-up planner, barter may be just the path to grow business through new relationships, word-of-mouth business and plain ol’ cash savings.
by Jessie States

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