Corporate Social Responsibility
Our Industry & CSR
In response to a growing interest on CSR, MPI has developed three education sessions on the topic, which are available for chapter-level education as a part of the MPI Platinum Series Program. A group of 14 people has been trained to present these sessions to our community. They are regionally-based to reduce both the transportation costs of bringing a speaker to the chapter, and the carbon footprint created by travel.
There are nine speakers for this program located in the US, three in Canada, and two in Europe. We encourage you to select speakers closest to your region. Speaker bios and the sessions that they are able to present are available. Chapter leaders, ask your Chapter Business Manager for details.
| Contact your Chapter Business Manager >> |
| Search all MPI Platinum Series topics >> |
| FAQs about the MPI Platinum Series >> |
Session 1: Basic Knowledge
After this session, you should be able to:
• Understand the context of CSR in the meetings industry, specifically; what business environment forces are influencing the need for CSR programs.
• Provide a definition of CSR
• Be able to list at least two actions that MPI is taking in respect to CSR
• Understand key terms and trends about CSR in the meetings industry
• Use tools to help them approach decisions that involve trade-offs between people, planet and profit NOTE: This is a novice to intermediate level session
Session 2: Measurement and Standards
After this session, you should be able to:
• Identify CSR activities that can be measured
• Understand how ROI methodology applies to CSR measurement • Be aware of BS8901 and APEX Standards
• Understand the pros and cons of ecolabels NOTE: This is an intermediate session and is not appropriate for novice level
Session 3: Strategic CSR
After this session, you should be able to:
• Be aware of the industry context for CSR implementation
• Understand the use of the TOWS matrix in the meetings industry CSR context
• Understand the use of perceptual maps
• Be aware of change management best practices for implementing CSR
• Be aware of how CSR integrates with a Strategic Meetings Management Program NOTE: This session is only for advanced meeting professionals and is not appropriate for novice to intermediate learning levels.