Research & Tools

Research Updates
MPI Opens Event Measurement Toolbox >>
East Meets West: APEC Overview >>
SAPPHIRE Now Case Study and Microsite Debut >>
Upcoming Webinars
2/9 • Business Storytelling for Face-to-Face and Virtual Meetings
Stories are a fundamental element of human communication. >>
2/23 • How to Sell to Anyone!
Many use a structured sales process but why does it work with some people and not others? >>

Areas of Research

Business Value of Meetings
Business Value of Meetings
Quantify the business return of live events and develop tools for accurate output measurement.
Strategic Meetings Management
Strategic Meetings Management
SMM drives meetings to achievable and measurable outcomes, aligned with strategic business objectives.
Corporate Social Responsibility
Corporate Social Responsibility
Meetings and events will be affected by new standards for sustainable and socially responsible programs.
Future of Meetings
Future of Meetings
This initiative focuses on emerging issues, cutting-edge information and trends in meeting distribution channels.

Tools

Sustainable Event Measurement Tool
Sustainable Event Measurement Tool
Measure and report the environmental and social impact of your events and business.
CultureActive Tool
CultureActive Tool
Advance your ability to understand and communicate with cultures other than your own.
Research
January 2012: The State of CSR
The meeting industry must apply CSR practices to everyday business, and it doesn’t have to be challenging. Phase 2 of MPI's look into CSR.
Learn more  >
Research
The Future of Meetings
Technology will be a game changer; the importance of social networking will grow; education will be critical to industry survival.
Read  >