"The only thing worse than a bad review is no review at all."
I couldn't agree more.
This headline grabbed my attention as I was reading through a litany of industry blogs and news sources that I hit on every day.
This particular one was penned by a friend and meetings and events industry blogger, Lara McCulloch-Carter, of READY2SPARK fame.
The headline derived from a blog she posted on Ready2Spark on Dec. 21. She then posted the same question on her LinkedIn page linking back to her blog and offered it up for comments by her peers.
The article got tweeted out from her blog and her LinkedIn page had 12 comments as of this blog post—not too shabby for a holiday week.It was the theme of the headline that got me though.
The straight to the point, no nonsense statement that anyone who has ever blogged before has thought. Why am I doing this if no one is commenting? We can't forget that just because we lack in comments it does not mean we lack in readers. Often times those who read don't think their comments are valid, or maybe they are shy, or maybe they think their comments will go unheard.
As one commenter to Lara's LinkedIn page post said though, at least with a bad review, the company can contact the commenter and get feedback that will help improve the situation.
The online world of content is only as successful as the people who involve themselves in the process and the only way to truly crowd source content is if you get involved in what you are reading.
So next time you read something online (especially on www.MPIweb.org or www.mpioneplus.org) take a few minutes to rate the content, leave a comment and continue the conversation. We learn from each other and the only way to be successful in this adventure is to get involved.
Your comments are important!