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Caesars Expands Meeting Diamond Program

Following the recent nationwide consolidation of its meetings business, Caesars Entertainment is expanding its Meeting Diamond program across its portfolio of 38 U.S. properties.

The program, which originated in 2001 at the Rio All-Suite Hotel & Casino and Harrah’s Las Vegas and was later expanded across the company’s eight Las Vegas properties under the Las Vegas Meetings by Caesars Entertainment brand, grants meeting planners and owners automatic Diamond status when they book a meeting or event at any property in the company’s U.S. portfolio.

The program recognizes planners and other designated meetings and events stakeholders as VIPs, and entitles them to a host of benefits and rewards reserved for the company’s most valued customers, including VIP check-in, access to exclusive Diamond Lounges, discounts at participating outlets, preferred menu pricing in select food and beverage outlets, guaranteed priority service at property bell desks, valet, business centers and restaurants and more.

With the national rollout, effective immediately, the company has also seamlessly integrated the Meeting Diamond program with Total Rewards, Caesars Entertainment’s award-winning loyalty program.

For more on Caesars meetings, check out January's special edition of One+.

Source: Caesars Entertainment

Image (CC) walakazoo

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