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  • Posted by Michael Pinchera at
    12:00AM 06/04/2012 0 Comments

    Business Value of Casual

    There’s value beyond morale when permitting casual work attire. Just ask Japan.

    The Super Cool Biz campaign (an effort to reduce energy usage), from the Japanese Ministry of the Environment (MOE), helped the country avoid widespread brownouts and blackouts last summer. The challenge was especially severe as the nation dealt with diminished nuclear energy output following the March 2011 earthquake/tsunami/nuclear crisis.

    Super Cool Biz builds on the MOE’s Cool Biz campaign for the reduction of energy usage (originally launched in 2005). The campaign includes recommendations to set air conditioners to 28 degrees Celsius (82.4 degrees Fahrenheit), encouraging employees to take more summer vacation than usual and wear super-cool attire (including, at times, Hawaiian shirts and sandals).

    As far as many are concerned, that’s green to an extreme. Next up, we need to apply these lessons to the meeting and event industry—but innovate, as we always do.

    Image (CC) Peter E. Lee – Donald Duck at Disney’s Aulani Resort in Hawaii




  • Posted by Michael Pinchera at
    12:00AM 04/16/2012 0 Comments

    Hilton New York Gets Greener

    One day away from the start of the Sustainable Operations Summit, the Hilton New York has completed a new green roof set up and a co-generation system to cut back on the carbon footprint of the property and events held there.

    In fact, the "cogeneration system...will provide in excess of 50 percent of the hotel’s electrical power and over 40 percent of its steam consumption for heating and hot water requirements."




  • Posted by Jason Hensel at
    12:00AM 11/28/2011 1 Comments

    Green Accreditations for The CCD

    The Convention Centre Dublin (The CCD) has secured accreditation in International Organization of Standardization (ISO) 9001 - Quality Management System and ISO 14001 - Environmental Management System. The implementation of these ISO standards throughout The CCD will help to maintain delivery efficiencies and ensure continual improvement. To retain ISO certification, The CCD will be audited on a regular basis.

    “Since the construction phase, we have been extremely focused on creating and operating a sustainable and efficient business,” said Nick Waight, CEO of The CCD. “Our ISO accreditation solidifies our commitment to this long-term strategy, and we are delighted that we managed to achieve certification just 14 months after opening. This is only the beginning of our ISO journey, and we’ll keep reviewing our systems to ensure they are operating at optimum efficiencies, which should help us to achieve our goal to be the best conference center in Europe by 2014.”

    The accreditation was awarded by Certification Europe, which is governed by the Irish National Accreditation Board. As part of the external audit process for ISO 9001, The CCD was recognized and commended for its commitment to customer satisfaction, its customer-based approach and innovative thinking. The CCD’s strong focus on training and implementing effective policies and procedures right across its ‘Clann CCD’ team has resulted in a customer satisfaction rating of more than 90 percent.

    As the world’s first carbon neutral convention center, The CCD is committed to long-term sustainability. The CCD’s environmental credentials have helped to secure several green events with like-minded organizations, such as Globe Forum, Repak and Plan Expo Green. Its objective of reducing landfill has led to a recycle rate in excess of 70 percent per month in 2011. In October, The CCD received an “Energy Efficiency Leader Award” from Trane, a global provider of indoor comfort systems and services and a brand of Ingersoll Rand. The award recognized its efforts to optimize building performance and sustainability, such as its sustainable thermal ice-storage system, which is reducing building cooling costs by an estimated 17 percent.




  • Posted by Jessie States at
    12:00AM 06/27/2011 0 Comments

    Red Fields to Green Fields

    With thousands of commercial buildings in foreclosure and many others in disrepair, U.S. cities are searching for ways to rescue properties and eliminate community blight. A program called “Red Fields to Green Fields” proposes acquiring abandoned and underutilized properties, demolishing or repositioning them and replacing them with conservation land, parks, infrastructure improvements or other green space, which will attract economic development when the economy recovers. 

    “Red field properties have negative value civically, environmentally and economically. Converting this underused commercial real estate to green space now and land that could be built on again when the economy improves would be transformational,” says Kevin Caravati, a senior research scientist at the Georgia Tech Research Institute (GTRI). “The conversion would create demolition and landscaping jobs and stabilize housing and property values around the distressed properties.”

    With support from the Speedwell Foundation, the Georgia Institute of Technology has helped 11 U.S. cities assess the supply of distressed commercial real estate in their communities and determine the best approaches for turning some of that property into green space. Last week, representatives from Detroit, Houston, Los Angeles, Phoenix and Hilton Head Island have just revealed their cities’ Red Fields to Green Fields study results in Washington, D.C. Altogether, the five cities’ plans would create as many as 20,000 acres of new parkland and an estimated 300,000 new jobs.

    Representatives from the National Park Service, the Trust for Public Land, the U.S. Chamber of Commerce Business Civic Leadership Center and U.S. Rep. Robert A. Brady’s office also attended the meeting. The Pennsylvania congressman is introducing legislation on red fields to green fields issues. Since the financial crisis began in 2008, real estate values have declined approximately US$10 trillion. Today, city residents are surrounded by vacant strip malls, blighted commercial corridors, abandoned housing developments and an oversupply of retail and industrial space.

    For the Red Fields to Green Fields project, each city asked the same question: What if we invest a few billion dollars in our city to convert red fields to green fields?

    To answer the question, Georgia Tech researchers helped each city utilize financial models used by the U.S. Department of the Interior and data reported by the Federal Reserve to quantify the economic, health, social, policy and engineering impacts of turning red fields into green fields. They also incorporated data from city master plans, green space plans, transportation reports, urban infrastructure redevelopment programs and geographic information system databases. The reports were written in collaboration with the City Parks Alliance and 14 universities, local government agencies and stakeholders.

    While each city had a different story, the answer was always the same. Thousands of acres of underutilized residential and commercial real estate assets could be rescued and restored through public park planning to enhance the city’s economic, environmental and physical health. Cities could replace concrete and glass with trees, green space and cleaner air; remove abandoned buildings that attract crime and vagrancy; and create space for recreation, play and exercise to combat obesity and poor health. “This type of conversion would spur business activity, create jobs and address the real estate problem at its source—oversupply,” says Michael Messner of the Speedwell Foundation. “And its economic effect would be multiplied with increased infrastructure spending, leverage from unlocking banks’ reserves, and real estate owners would spend again knowing their real estate values have stabilized.”

    The City of Los Angeles report proposed more than 200 projects to revitalize areas surrounding 32 miles of the Los Angeles River. These projects would create walkable and bikeable connections to the river and link users to small businesses and job sites.

    Nearly 3,000 acres of non-performing real estate could be removed from the Phoenix market through red fields to green fields investments, according to that city’s report, creating almost 50,000 jobs and an economic impact of $5.9 billion.

    “Red fields to green fields projects can restore liquidity to the real estate markets and put Arizona back to work,” added Joseph Goodman, a graduate student in the Georgia Tech College of Architecture.

    In Detroit, an industrial land inventory indicated that more than 11,000 acres of distressed real estate could be used to create corridors linking job site locations with housing and transportation.

    Acquiring land adjacent to 10 major bayous in Houston and establishing an interconnected system of parks, trails and economic development corridors could create 55,000 jobs over the next 10 years. Hilton Head Island served as a case study to evaluate the economic and job impacts to coastal communities.

    “Often thought of as resort areas, coastal towns serve as hubs for commercial real estate development, recreation and jobs. We found that red fields to green fields projects in Hilton Head Island and other coastal communities can revitalize these communities and establish conservation lands,” said GTRI research scientist Matthew Wren. The five new city reports add to those published last year for six other cities—Atlanta, Denver, Philadelphia, Cleveland, Miami and Wilmington.

    Since publishing its report, the city of Denver, in collaboration with the Trust for Public Land and private donors, started acquiring red field sites along the South Platte River Corridor. It’s estimated that these investments and implementation of a robust red fields to green fields program in Denver could add more than 30,000 new jobs to the region and remove more than 6,000 acres of distressed real estate from the market, creating an almost $4 billion impact.

    During the past year, Miami also began to execute its Red Fields to Green Fields proposal, which tied into its city master plan, and is working to acquire land through public-private partnerships. Miami’s report stated that the tax base could be increased by an estimated $59 million per year by converting 312 acres of non-performing real estate to transit-oriented development and more than 14,000 jobs per year for five years could be created. In addition, linking Everglades National Park and Biscayne Bay National Park could create 1,625 acres of additional parkland.

    Other U.S. cities have already embraced the concept of converting distressed real estate to improve a region’s infrastructure and encourage economic development. Boston’s “Big Dig” was a multi-billion-dollar infrastructure project that transformed the city. Local, smaller scale examples in Atlanta include Atlantic Station, the Piedmont Park expansion and the Beltline Old Fourth Ward project. During the next year, the Georgia Tech research team will focus its efforts on helping the 11 cities implement the plans in their Red Fields to Green Fields reports.




  • Posted by Jessie States at
    12:00AM 02/19/2011 0 Comments

    Green Team

    As a proud member of MPI's Green Team, I wasn't too surprised by recent research that, as of 2009, 62 percent of U.S. companies claim to empower internal teams to create eco-friendly workplaces. 

    “It’s become part of our jobs to take time to think creatively about sustainability,” says Dedee DeLongpré Johnston, director of sustainability at Wake Forest. 

    It seems green teams—groups of employees who volunteer to help identify and implement specific sustainable practices in their departments—are flourishing. DeLongpré Johnston says these programs encourage organizations to select green team “captains” to evaluate the current level of sustainable practices in an office or department and make suggestions for ways to improve. 

    Ideas include simple changes such as purchasing copy paper with recycled content or making available reusable mugs and utensils rather than using disposable ones. Or, changes may have more impact, such as eliminating mini-fridges in individual offices. 

    “Sustainability is not a one-size-fits-all concept,” says DeLongpré Johnston. Each department or office has different needs. “Organizations tend to be more willing to embrace community-wide goals when they have had a hand in creating the plans to implement them. In using this kind of community-based approach, people often come up with ideas that are bolder than those suggested by the organization—such as having only one trash can per department as a way to encourage waste reduction and recycling.” 

    Eco-friendly practices adopted by businesses can take root in the larger civic community as well. DeLongpré Johnston cites the water bottle versus pitcher/glasses debate. 

    “If the department decides to offer refillable water glasses, this becomes an opportunity to involve outside constituents in what that organization is trying to accomplish.” 

    DeLongpré Johnston offers five tips to help companies and organizations launch a successful green team initiative: 

    1. Find a champion on your leadership team. Change doesn’t always come from the top down, but it’s important to have buy-in. 

    2. Prioritize your list of changes by the impact they will make; then assess which are most likely to happen. There isn’t any sense in taking on the biggest problem first if you’re not likely to get any traction. Small steps can lead to bigger changes down the road. 

    3. Identify leaders for your peer-to-peer education team. Grassroots change is best led by respected members of your organization. 

    4. Empower members of the team with sound information and guidance. Facts and figures are more compelling than political opinions. 

    5. Be patient. Change takes time.

    (Image courtesy of the NHL.)

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  • Posted by Jessie States at
    12:00AM 11/17/2010 0 Comments

    Sustainable in Two Days


    The Broad Group built this sustainable building in Changsha Great City, China, this summer. The building has a Level 9 earthquake resistance, thermal insulation in walls and roofs, tripleglazed plastic windows, external solar shading, heat insulation, fresh air heat recovery, LED lighting and tri-level air purification.

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  • Posted by Jessie States at
    12:00AM 08/09/2010 0 Comments

    Sustainable in the Classroom

    Universities are finally getting on the sustainable travel bandwagon. The Harvard University Extension School is offering a new fall course, "Environmental Management of International Tourism Development," both online and on campus, as part of its Sustainability and Environmental Management program. Taught by sustainable tourism expert Megan Epler Wood, the course will lay out specific methodologies for managing tourism sustainably worldwide. 

    Lectures and readings on the global tourism industry’s business and supply chain models will preface the course’s in-depth review of how mainstream tourism companies can effectively take on the challenge of environmental management worldwide. Guest speakers from the sustainable tourism industry will give presentations throughout the semester. Course enrollment is open to the public and runs through Aug. 29. The first class meets Sept. 2.




  • Posted by Jessie States at
    12:00AM 07/27/2010 0 Comments

    MPI CSR Tool

    MPI launched the industry’s most comprehensive sustainable event measurement tool yesterday at the World Education Congress following months of research and design.

    The application pilots planners and suppliers through the green event process—from energy-efficient audiovisual to water use and transportation—presenting a system that reports carbon emissions, tracks ongoing improvements over time and reduces overall environmental footprints. Basically, the new application provides a consistent way to measure sustainable results—something the industry has been long lacking.

    The tool comes courtesy of IHG, which contributed US$500,000 to the MPI Foundation expressly for an ongoing CSR initiative. The tool’s history traces back to the U.S.-based Convention Industry Council, which tasked MPI with the creation of a sustainable event application in 2008. MPI commissioned the job to the Triple Bottom Line Alliance—a team comprised of leaders from MCI, the Carbon Consultancy and Meeting Strategies Worldwide.

    Triple Bottom Line designed the tool to comply with and tie to a bevy of industry standards including the Accepted Practices Exchange’s Green Meetings and Events Standards, British Standard 8901, the Global Reporting Initiative and the upcoming International Organization for Standardization 20121—all of which address the industry’s growing interest in sustainable meetings. 

    “We are experiencing a major shift in expectations around sustainability and CSR, increasing regulation and scrutiny and stakeholder influence. If these are not visible in supplier RFPs currently, then it’s a matter of when, not if,” says Roger Simons, CMP, CSR and sustainable events manager for MPI. “We have a duty to ensure our members—and the industry itself—are prepared and equipped for these developments.”





  • Posted by Jessie States at
    12:00AM 07/20/2010 3 Comments

    Green Hotels Win

    Not only are green hotels better for the environment, travelers overwhelmingly prefer them, according to a study by Travelocity, which found that eco-friendly hotels earn higher consumer reviews than their non-green counterparts. 

    Travelocity allows consumers to rate hotels on a scale of one to five smiley faces (how scientific!). When the company studied reviews for green hotels, it discovered that consumers gave a whopping 94 percent of green hotels three smiley faces or more (compared with 83 percent for their non-green peers). The company has more than 2,000 hotels in its Green Hotel Directory and works with an elite group of certification programs to ensure that each hotel in its program is making significant strides in sustainability. 

    Of course, this study is self-serving. Travelocity is offering up to 30 percent on more than 160 eco-friendly hotels.