I will be attending SXSW Interactive this year, starting on Thursday. Having attended last year, I'm a little more prepared for what to expect. Still, one can always be more prepared.
In this lighthearted video, you too can learn "How to be South by South Best." (My favorite part of the video is when the host says, "Stop. Having business cards isn't cool. Know what's cool? Digitally bump-blasting your contact info to each other's devices.")
And if you're attending SXSW Interactive, please let me know. Maybe we can meet up.