The following is a dispatch from Rob Cotter, a frequent One+ contributor, who is attending the IT&CMA conference in Bangkok, Thailand.

At this yearʼs IT&CMA event, Thai Airways International announced a new route connecting Bangkok to Europeʼs leading MICE destination and capital of Belgium, Brussels. Starting on November 17, it will be the only carrier operating non-stop flights to the heart of the European Union.

“We anticipate the international communities in Thailand and the European Union will appreciate the advantage of the direct route,” said Ruangyos Pamon-Montri, vice president of the sales and distribution department for Thai Airways International. “We have made it that much easier for the leisure travelers to expand their travel beyond Bangkok and Brussels.”

In addition to this new route, the airline also announced that they will be adding three super jumbo Airbus A380s to their fleet by the end of 2012 and have recently begun to operate a new sub-brand airline—THAI Smile Air—offering more choice and increase levels of passenger luxury.

The national carrier is following their forward track for growth and expansion: should you need a tropical break after a heavy meeting at the heart of the EU, Thai Airways can whisk you off and have you there in time for breakfast.

—Rob Cotter