Next time you attend a conference (such as MPI's World Education Congress in Orlando, July 23-26, of course!), you may want to check out a new-ish smartphone app that uses social elements and location-based shopping data.

Unsocial is an app developed by AppTango. It is not a normal “check-in” app like Foursquare or Gowalla. It is specifically designed for business conferences and help attendees reach out to others at the events. Once logged in, you can integrate your LinkedIn account so users know who you are and your business background. Once you find a session you wanted to attend, the app allows you import the event into your Google calendar.

So it helps with organization and time-management when at a conference. But it pushes deals and data based on your location as well.

Unsocial partnered with a brand new advertising company called DealNet. Within the app, DealNet had their own page that would display local deals around the convention. Lead by founder and CEO Idan Miller, this innovative mobile advertising doesn’t bombard you with useless and annoying ads. It locates where you are and uses daily deals from other websites (Groupon, LivingSocial) or deals direct from the stores and finds discounts for the user within the respective city. Therefore, instead of clicking on the link and buying something off a website, you can walk right into the nearby store.

Check out this brief interview with the CEO of Unsocial, from thedroidguy.

Location-based apps are the bee's knees these days. If you're not checking in via Foursquare, maybe you're using Facebook or Google+. 

With Banjo, though, you can find people and view updates without having to check in or belong to a social network. 

“Every day, people use mobile phones to access social networks to connect with the world around them. With so much activity, it’s hard to connect the dots between all the information being shared. Banjo was created with this in mind.” said Damien Patton, CEO of Banjo. “Banjo provides a layer of intelligence on top of existing networks so people can easily discover friends and new people or places around them, regardless of what social network they are on.”

Here's an example from the press release of one way Banjo works. Imagine you're at an airport but didn’t check in, tweet or make a social post. However, your friend tweets about his flight being delayed. With Banjo, you can discover that your friend is only a few gates away. 

Or maybe a video is better at explaining it.

Banjo is available for iPhone and Android.