Webinar: Using Webinars to Engage Prospects
Date: July 12, 2012
Start Time: 12:00 PM CST
Presenters: Ken Molay,
President of Webinar Success
Member Price: FREE
Non-Member Price: FREE
Marketing webinars can
build sales leads and generate enthusiasm for your products and services. But
only if you work effectively with your audience. The alternative is an event
that drives potential customers away. Learn the tricks of effective marketing
presentations in this session.
Ken Molay, president of Webinar Success, presents tips to help you engage
prospects in marketing webinars. You set a tone for interaction with your
prospects from initial promotion and marketing of an event through registration
and pre-event communications. Your presentation content and the way you deliver
it determines whether your audience will advance along the sales cycle or drop
out of your opportunity list. And post-event communications reinforces the
impression they have of your company and competence.
Learn how to:
* Prepare, produce, and deliver marketing webinars that
build enthusiasm among your target prospects.
* Find out what mistakes
companies often make in their marketing webinars and discover easy ways to avoid
* Enjoy greater responsiveness and participation by your prospects,
leading to easier sales communications and higher conversion percentages.
This seminar is appropriate for producers and presenters of business
marketing webinars. It is valuable for those currently using webinars in their
business and for those just getting started with webinars as a new marketing
channel. A live question and answer session will let you guide the session to
concentrate on topics of the most interest and benefit to you.
NOTE: Upon registering for a webinar, you will
receive a confirmation for your order. A separate e-mail will be sent to
you 24 hours prior to the webinar start time providing you with the webinar log
on information/link. To ensure delivery to your inbox (not to bulk or junk
folders) and automatic loading of graphics, add firstname.lastname@example.org
to your address book.
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