Meeting Professionals International, the premier global association community for meeting and event professionals, believes in the unequalled power of events and human connections to advance organizational objectives.

Case Study: IBM's Virtual Event Center

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Non-Member Price: $25 USD

IBM's Virtual Event Center hosted 77 virtual events in 2010 and realized a threefold increase in 2011 with a total of 229 events. Local language support in 17 languages provides the base for a truly global platform, and 44 countries have now utilized the center. Notwithstanding its initial purpose as an alternative to face-to-face events, the VEC has evolved into a strategic asset for corporate marketing.

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