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2019 Joint Industry Event with MPIOH, OSAE & PCMA

30 September, 2019
10:00 AM - 2:30 PM
Hilton Columbus at Easton
3900 Chagrin Drive
Columbus, OH
Organizer
MPI Ohio

DAY/DATE:
Monday, September 30, 2019

SPEAKERS: 
Carl Winston headshot
Carl Winston 
Director of the L. Robert Payne School of Hospitality & Tourism Management at San Diego State University



Tracy Judge_headshot copyTracy Judge, MS, CMP
Founder & Chief Connector of Soundings Connect





ABOUT THE PROGRAM:
Mastering Stakeholder Management

Many meeting planners struggle with getting visibility and buy-in from leaders of their
organizations. They often feel their role is misunderstood and undervalued. It’s time to change the paradigm! Effective stakeholder management is the key to getting your voice heard and elevating your career. 

This session will introduce a simple stakeholder management tool that will immediately change how you handle internal and external stakeholders for your events. During the session we will discuss how to identify and manage stakeholders in different event scenarios. 

Brought to you by the MPI Academy and the San Diego State University School of Tourism and Hospitality Management, this session will give you a free sneak peek at the education offered in the Master’s degree program in Meeting and Event Management launching in 2019.

Learner outcomes:
     • Identify and distinguish project stakeholders using Interest/Power Stakeholder    Analysis Matrix.
     • Learn to manage individual stakeholders effectively to gain buy-in and achieve your
objectives.
     • Gain confidence and respect from your company’s leaders by presenting information and data effectively

CONTINUING EDUCATION:

This program has been submitted to the Events Industry Council for CMP Preferred Provider review under Domain F: Stakeholder Management 
Hilton Easton logo 
LOCATION: 
Hilton Columbus at Easton
3900 Chagrin Drive
Columbus, OH 43219

TIME: 
10:00am - Networking/Registration
10:30am – Introductions and Sponsor Recognition
10:45am – General Session - Mastering Stakeholder Management
12:00pm – Lunch
1:00pm – Lunch Conclusion
1:30pm – Workshop - Data Driven Event Design
2:30pm – Workshop conclusion

CONTINUING EDUCATION:
This program has been submitted to the Events Industry Council for CMP Preferred Provider review under Domain F: Stakeholder Management 
 
FEES: 
General Session options:
Members: General Aession/Lunch - $45
Non-members: General Session/Lunch - $65
Students: General Session/Lunch - $10
 
Workshop options (MEMBERS ONLY | LIMITED SPACE):
Members ONLY: General Session/Lunch/Workshop - $65
Members ONLY: Lunch/Workshop - $45


WORKSHOP DESCRIPTION: 
Data Driven Event Design

We can’t achieve success unless we know how to define it. In today’s world we have no shortage of data or tools to capture it. However, we consistently see events planned without defined objectives and with no measurement tools in place. If we want to be able to define success, we must first understand what data we need, what tools are needed to capture it, and how to leverage it to support event objectives.

Brought to you by the MPI Academy and the San Diego State University School of Tourism and Hospitality Management, this session will give you a sneak peek at the education offered in the Master’s degree program in Meeting and Event Management launching in 2019.

Learner Outcomes:
     • Define event objectives that satisfy key stakeholders
     • Identify key metrics for defining success
     • Select tools and technology to capture and report data

CONTINUING EDUCATION:
This program has been submitted to the Events Industry Council for CMP Preferred Provider review under Domain G: Meeting or Event Design

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