Global Meetings Industry Day 2019

Events on a Global Stage - Marketing with a Global Reach

Join MPI Ottawa as we celebrate Global Meetings Industry Day on April 4, 2019 where we bring together leaders from across the meetings and events industry, showcasing the impact that business meetings, conferences, conventions, incentive travel, trade shows and exhibitions have on our industry. Meeting professionals across the world participate in this international day of advocacy.

We live in a connected world. What happens across the globe can feel as close as what happens next door. This presents both opportunities and Challenges in a variety of environments. Meetings and events are strategically positioned to yield opportunities from these increasingly global communities.

Our morning will include Panel and Session discussions on how events can access a wider audience-delegates, sponsors and stakeholders, content and messaging now have a wider potential reach than ever before. 

With the support of:
     
Meet our Panelists:



Rachel Stephan

Rachel is a creative thinker, idea generator, and an event industry speaker on topics that cover event marketing, social media, and digital events. What drives Rachel is empowering associations, profit, and non-profit organizations as well as meeting planners to build attendance and grow members’ engagement in an omnichannel approach to communications.
Rachel channels nearly 24 years of creative advertising experience, social media, web and mobile technology to create, brand and promote engaging, successful event marketing campaigns for national and international conferences and tradeshows. She holds an impressive track record of breaking event attendance and over 210 successful event marketing campaigns for national or international conferences and tradeshow both public and trade sector.
Her creative campaign for the Ontario Hospital Association got First-place wins in multiple categories at The International Association of Exhibitions and Events™ (IAEE) Art of the Show Competition. Rachel recently launched snöball, an event influencer marketing platform. snöball was a Top 5 finalist at the 2017 IMEX Pitch as well as an IBTM World 2017 Tech Watch Award finalist and winner of the Best use of PR.










Drew Holmgreen

Drew always wanted to be in the NFL. But he says it's okay that the scouts never came calling because leading a marketing team is like football, requiring strategy, cooperation, goals and occasional hard hits.
He has a B.A. in Advertising from the University of Texas at Austin and started his career at McCann-Erickson Southwest working in new business and on a range of accounts. He's since been at Proof Advertising, TM Advertising, Belmont Icehouse and Calise Partners. And now leads Marketing and Communications for Meetings Professional International.
Throughout his nearly 20 years in marketing and advertising, he's helped rack up success stories for every client he's worked with (spanning multiple industries) and awards in every medium (from television to print, digital, experiential and beyond). Drew's client experience includes 7-Eleven, Austin Convention & Visitors Bureau, Baylor University, Bell Helicopter, Big Bend Brewing Co, Dallas Area Rapid Transit Authority, E-Z-GO, Hilton Austin, HP Byron Nelson Championship, La Quinta, Lower Colorado River Authority, Mattress Firm, Radisson, Sport Chalet, Tarrant County Public Health, Texas A&M University, Texas Health and Human Services Commission, Texas Health Resources, Texas Tourism, Town of Addison, Visit Big Bend and VisitDFW to name a few. He also serves on the Texas Central Hemophilia Association Board of Directors, and provides keynotes at regional and national conferences.











Joanne Charlebois

Joanne Charlebois is the Chief Executive Officer of Speech-Language & Audiology Canada (SAC).  Her primary responsibilities are the fulfillment of the association’s mission and strategic initiatives, providing leadership to the Board of Directors and staff related to association operations, governance and emerging national issues. She also represents the association in their advocacy work to the federal government and works in collaboration with the provincial associations and regulators to serve the needs of SAC members.

Joanne has 35+ years of not-for-profit association leadership experience which includes the Canadian Egg Marketing Agency, the Appraisal Institute of Canada and several years of high-tech experience in a strategic marketing and communications role. 

Kelly Neall

Kelly is the Managing Director at the Ottawa International Animation Festival, the largest event of its kind in North America.

She started at the Festival in 1994 as co-director and after that contract was complete, volunteered for several years as an advisory board member. She was the General Manager of the Ottawa-Hull Film and Television Association. During that period she helped to produce the Ottawa Region Production Guide, The REEL Awards and many other highly successful events and publications. In 2000 she returned to the OIAF as Managing Director, responsible for overseeing all aspects of fundraising, sponsor relations, marketing, budgeting and logistics related to running this major, international film event. She founded TAC, the business conference at the OIAF, the websites animationdirectory.ca and toonapprentice.ca and started youth outreach components such as Animation Celebration.

Watch this space for more details to come on our sessions and presenters.

Please click here for more information on GMID.

Schedule:

7:00-8:00: Registration

8:00-8:20: Breakfast, opening remarks, GMID proclamations, and presentation of GMID Influencer Award

8:20-8:50: Keynote presentation by Drew Holmgreen 

8:50-9:00: Question and Answer

9:00-9:20: Refreshment break, Learning Stations and travel to first breakout

9:20-10:00: Breakout session (Choose 1 of 4 workshops)

10:00-10:15: Travel to second breakout

10:15-10:55: Breakout session (Choose 1 of 4 workshops)

10:55-11:05:Travel to Plenary room

11:05-11:50: Plenary panel and closing remarks

*Benefits of a Corporate Table of 10 include:

• Guaranteed seating for 10
• Reserved table sign with your organization name and logo
• On-screen recognition of your organization as a Corporate Table host

Come to GMID in Ottawa then take the train to the Event in Montreal with the MPI Foundation!  Register for the Foundation Rallye  HERE

Committee Members
Angelita Aboukassam – Committee Co-Chair
David Dugas – Committee Co-Chair
Erin Bellwood
Kalli Foster
Nicole Jeffrey
Courtney Jones
Meg LaPlante
Sandy Ouellette
Kristina Sabourin
Claudia Urratia

Our Partners

Please note that MPI Ottawa takes pictures at all Chapter events and some photos from this event may be posted on our website. If you see a photograph of yourself online that you do not want posted, please contact the Secretariat and it will be promptly removed.